E-Commerce and Digital Marketer

The E-Commerce and Digital Marketer is responsible for developing and managing the company's online sales activities and digital marketing campaigns. The role focuses on increasing brand awareness, generating leads, attracting customers, driving online sales, and strengthening the company's digital presence across various online platforms. Key Responsibilities • E-Commerce Management • Digital Marketing • Search Engine Marketing and Search Engine Optimization (SEO). • Content and Brand Management • Customer Engagement • Data Analysis and Reporting Key Performance Indicators (KPIs) Performance may be measured using indicators such as: • Growth in online sales and revenue • Number and quality of leads generated • Website traffic and conversion rates • Social media growth and engagement • Digital advertising performance • Customer acquisition and retention • Search engine visibility • E-commerce customer satisfaction • Return on digital marketing investment Required Qualifications and Skills • Diploma or degree in Digital Marketing, Marketing, E-commerce, Business, Information Technology, Communications, or a related field. • Knowledge of e-commerce platforms and online sales processes. • Good understanding of social media marketing and digital advertising. • Knowledge of SEO and online marketing principles. • Ability to create or coordinate digital content. • Good analytical and reporting skills. • Excellent written and verbal communication skills. • Good customer service skills. • Ability to work independently and as part of a team. • Creativity, initiative, and strong attention to detail. Personal Attributes The successful candidate should be: • Creative and innovative • Results-oriented • Customer-focused • Self-motivated • Analytical and adaptable • Organized and detail-oriented • A good communicator • Willing to learn new technologies and digital marketing trends Reporting Reports To: Business Development Manager / Managing Director